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Did you ever wonder why most people hate to network?

Did you ever wonder why hardly anyone you know is successful at networking?

The answer is that no one is taught how to network to get the best results.

Imagine going to a few networking events and coming away from each one with more business leads then you can handle.   It's easy to do once you know how to network strategically.

From: Michael Larsen
Saturday 11:44 AM

Dear Friends,

So, who am I and why should you care what I have to say about networking? A very fair question.

My name is Mike Larsen, and I am a serial entrepreneur, consultant, business coach, and teacher. My business is helping people succeed in business and in life (you really cannot do one without the other). This is a tool I developed for my friends and clients to help them take their marketing and profits to the next level.

So, do I stand behind this video course? You bet I do because this is what I do for a living. This is not just a marketing ploy to sell a pile of plagiarized crap.  If you have questions or comments, e-mail me and I will personally answer them. If you have a way to make this information better, let me know and the changes will be made in version 2.0, and you will be attributed for the improvement.

So, let's get on with it.

Strategic Business Networking

A number of years ago, before I started Coaching Institutes, I began to network in the Washington, DC area where I live.  One of my first networking events was the Washington D.C. Board of Trade’s Winter Formal.  This was the big leagues in the National Capital Region.  Everybody who was anybody was there. 

I remember walking in the door…

looking at thousands of the most successful people in the area.

I was feeling very uncomfortable…

I felt over my head, and out of my league.  I was freaking out.

How soon could I get out of there?

But then I remembered how much money I had spent to be there, how valuable some of these contacts could be, and had a quick conversation with that little voice inside my head that was busy telling me why I was not worthy to be there (you know, the Garth Effect).  I remembered some of my speech coaching tips about stage fright and before long I was schmoozing with the A list. 

I later thought that if someone with my background, (business executive, consultant to some of the largest companies in the world, professional speaker), could be intimidated by a networking event, almost anyone could be as well.

A few years later I was asked to join a more local group. The guy who ran the group had found out I was a coach and professional speaker. He asked me if I would be interested in giving the group a networking tip each month. Of course I agreed, and began to research and prepare.

 

The research I did just floored me.

As I began to talk to people, I learned amazing things about what people felt about networking.

MOST PEOPLE HATE TO NETWORK.

I had no idea it was so widespread, but as I gave it some thought, it became more clear.

The majority of us are introverts.

Another word for that is shy. Studies have shown that the smarter you are, the more likely you are to be introverted.  While around half of the population is normally shy, when researchers looked at the New York City Mensa Club (where some of the smartest people live) they found that 75% of the members were introverts.  Since you are at this page, it’s very likely that you could be in this group as well. 

Here is what I would hear from my friends and clients:

• I hate standing around making small talk.

• I never know what to say.

• I never meet the kind of people I need to meet at these events

• I never know how to begin a conversation

• I get trapped in conversations and don't know how to get out.

• Networking is a complete waste of time.

It did not take me long to realize that a LOT of misunderstanding existed about networking. Even people who no one would consider shy did not like to network.

And then it struck me.

Everyone knows you are supposed to network, but

no one tells you HOW or WHY to network.

So, they go to some networking event because they are supposed to, mingle uncomfortably, for a while, trade a few business cards, and leave as soon as they can. They quickly realize that this kind of activity does not produce meaningful outcomes. So they stop, and so do all the benefits from networking.

What are the benefits from Strategic Business Networking?

• Establish and manage your personal brand – Is, branding important?  Far more important then most people realize.  Develop your personal leadership style.
• Be completely prepared for your event – If you went hunting with a bow and arrow, would you leave for the hunt without your arrows?  Learn what verbal ammunition to take to networking events and what is most effective to make your pitch perfect.
• Understand WHY you are at this particular event – When you strategically select your networking events you will stop wasting your time doing a job search at the wrong events and start to make contact with the right people.
• Know what you will accomplish BEFORE you go in – You will no longer be a wandering generality.  You have a specific job to do and you know how to do it.
• Know how to make the most out of your contacts – It’s no longer just a pile of business cards on your desk.

There is a lot more to networking then just trading business cards.

Networking is a Highly Versatile Tool:

• Collect business intelligence - learn what is happening in your market and in other peoples business.

• Meet people who may be hiring - executives are looking for people with a good attitude and communication skills.

• You have the opportunity to establish and extend your personal brand - this is critically important in this age of attention.

• You can establish long-term business relationships with like minded people

• Find business leads that may result in more sales.

• Your perceived importance is directly proportional to your network - Is perception important? It's everything.

• You extend the marketing reach of your company, because more people will have heard of you.

• You have an opportunity to barter your products of services, reducing your inventory, or your free time.

• Networking speeds up the sales cycle because trust has already been established.

• Networking often leads to larger and more lucrative contracts, then through marketing alone.

You will learn:

• A process to follow to lose your nervousness, and focus on the other person.

• How to lose your elevator speech and give the person what they really want to hear.

• Know exactly what to say with perfect body language and pre-scripted answers that showcase your skills.

• Know where to get the biggest return for your networking efforts.

• Know how to properly introduce yourself in a way that will be remembered.

• Learn how to make great conversation with your contact, not small talk. Understand the power of stories.

• Know when to exchange business cards, why, and how to manage all your contacts. Integrate with your Web 2.0 social network.

• Know how to gracefully get out of a conversation, or reconnect with an important contact.

• Look like a pro. Understand the networking taboos, conversation killers, and no-nos.
  
  So, stop wasting time and start networking in a strategic way. Build the robust and dynamic base of contacts you can rely on into the future.

Buy Now And Supercharge Your Next Networking Event

But Mike, how much is this going to cost me?

While the seminar this home study course is based on cost my students $498, you can have all the same information presented for only $79.  (For Warrior's, only $39)

For the price of a dinner for two at a nice (low/mid-tier) restaurant, you can learn business skills that will benefit you for life.  You can maximize your networking efforts and eliminate wasted time spent in non-productive meetings.

So, what do I get?

·       You get the complete streaming video course presented in seminars. (a $495 value)

·       You get the complete transcripts of the video

·       All handouts and exercises

·       The PDF notes page

·       A live webinar with question and answer session to make sure you understand every aspect of the Strategic Business Networking approach.

I want you to "get" this course completely so I have included all learning modalities in the package.  You can watch the video, hear the narration, read the transcript, and ask any` questions you like at the webinar. 

But, what if I still have questions?

Just write me at the e-mail address in the video, and I will personally give you a 15 minute coaching session (a $125 value) and answer any questions you might still have.  And since I am a coach, you might also have a to-do list when we are done.

Click below right now for Warrior's Special Price of only $39 (even if it’s 3:00 am in the morning) and you will be able to immediately view this critical information.

Click the Buy Now button below right now and you will be taken to a secure PayPal ordering page. 

You do not need a PayPal account to order.  You may use either PayPal or a credit card of your choice.

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